Prime - Calverley Park Mews Development, a Luxury Development of 9 units with a GDV of over £5.8 million
A successful launch and sale of Calverley Park Mews Development
Location: Tunbridge Wells, TN2
Five luxury four-bedroom houses and four two-bedroom apartments.
Situated in the centre of Tunbridge Wells next to Calverley Park, this brand new development comprised of a collection of luxury 4 bedroom houses and 2 bedroom apartments. Benefiting from an attractive town setting, yet within walking distance to Tunbridge Wells town centre, schools, retail, sporting facilities and the train station with frequent connections reaching London Bridge in just 41 minutes.
Strategy Overview
To showcase the launch of this brand new luxury development, we implemented a comprehensive marketing strategy that included the very best imagery and staging adding furniture to the empty units. Alongside this we created a dedicated development website allowing potential buyers to view all the development information in one place and to act act as a lead funnel to capture buyers details.
The Outcome
The results of development launch was the successful sale and completion of all 9 units with a gross development value of £5,825,000.